News Summary

• LA-based animation studio BIEN has endorsed a holistic approach, InMoDe™, as part of their wider practices of inclusivity.
• For each client, BIEN puts together an inclusive team with lived experience that aligns closely with the target audience.
• The studio has also worked with some of the biggest names in tech, entertainment and sports, like Google, Netflix, Instagram, Dropbox, Apple, Disney, Hulu, and National Geographic.
• “We believe that the true goal of inclusive character design is to normalize diverse attributes that define us beyond race… to reflect the diversity that exists in real life rather than glamorizing one over others,” says Hung.