Why this AI travel company is bringing Sonder back from the dead

Image for article Why this AI travel company is bringing Sonder back from the dead
News Source : Business Insider

News Summary

  • TravelAI, a Canadian AI travel company, purchased the Sonder brand and relaunched Sonder.com.
  • Sonder, which operated boutique hotels and short-term rentals, filed for bankruptcy in November.
  • The new Sonder will not operate properties or take reservations.
  • Instead, it will operate as an AI-powered, curated list of urban stays, including boutique hotels, apartments, and homes.
  • It will send users to third-party sites to book, like Vrbo and Expedia.
John Lyotier, CEO of TravelAI, said one challenge will be communicating to customers that its not the same Sonder that chaotically shuttered last year.

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