BMW Is Letting iX3 Drivers Test Its New Cockpit Tech First

Image for article BMW Is Letting iX3 Drivers Test Its New Cockpit Tech First
News Source : BMWBLOG

News Summary

  • Real BMW iX3 drivers get early access to test Panoramic iDrive and BMW OS X through the Testbirds program.
  • They can test new functionalities in real-life conditions and provide valuable insights through anonymous digital questionnaires.
  • This user feedback is particularly valuable because it reflects authentic driving scenarios.
  • It helps BMW optimize features before they go into series production and supports continuous improvements at the highest quality level.
  • By contributing, participants actively help refine systems like BMW iDrive 9 and the new Panoroscopic iDrive for millions of users worldwide.
With the market launch of the BMW iX3, the brand is introducing not only its nextgeneration eDrive technology but also a fully redesigned user experience.

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