News Summary

• Sacha Weinberg is joining Nielsen as sVP, brand marketing and strategy.
• She will be in charge of the company’s brand marketing strategy, guiding it and driving growth.
• Weinberg was most recently with Amazon Prime Video, where she oversaw global brand and creative strategy.
• Nielsen recently renewed long-term, multi-year partnerships with seven of the largest agencies and one of the world's largest advertisers.
• The company also hit some hurdles in the most recent upfront season with its panel+big data offering.