Bozoma Saint JohnBrings MarketingExpertise toJimmy Fallons NewCompetition Series OnBrand

Image for article Bozoma Saint JohnBrings MarketingExpertise toJimmy Fallons NewCompetition Series OnBrand
News Source : WWD

News Summary

  • NBC is launching its newest unscripted competition series, “On Brand With Jimmy Fallon,” on Tuesday.
  • Fallon leads a fictional agency alongside chief marketing officer Bozoma Saint John.
  • The series brings 10 contestants into the agency’s headquarters to compete in brand-driven marketing challenges.
  • The winner earns $100,000, a feature in Adweek, a trip to the Cannes Lions International Festival of Creativity and the title of Innovator of the Year.
  • The show will premiere Tuesday at 10 p.m. ET/PT on NBC.
NBC is launching its newest unscripted competition series,On Brand With Jimmy Fallon, on Tuesday, with Fallon leading a fictional agency alongside chief marketing officer Bozoma Saint John, who is [+2429 chars]

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