Apple TVs latest acquisition signals key shift for streamer
News Source : 9to5Mac
News Summary
- Apple TV just acquired the global streaming rights to Dustfall, a crime series from Australia.
- It's the second recent deviation from the streamer’s originals-only strategy.
- Apple has started licensing more TV series, deviating from all-originals strategy.
- Small Prophets premiered this week after Apple acquired the rights to the British breakout hit over the summer.
- The streamer isn’t abandoning its successful original-first approach, but licensing high-quality series from around the world to beef up its catalog is very much a strategic shift.
Apple TV just acquired the global streaming rights to Dustfall, a crime series from Australia and the second recent deviation from the streamers originalsonly strategy.
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