At Age 15, He Started Selling a Sweet Product for $2. His Business Broke $25,000 Last Summer Smooth Sailing, No Pun Intended.

Image for article At Age 15, He Started Selling a Sweet Product for $2. His Business Broke $25,000 Last Summer Smooth Sailing, No Pun Intended.
News Source : Entrepreneur

News Summary

  • Brian Troupe, now 16, opened Troupe’s Treats for business in July 2025.
  • Troupe priced his offerings at $2 apiece and brought in about $400.
  • In summer 2026, Troupe upgraded from store-brand to premium ice cream products, like Magnum and Klondike bars.
  • He also invested in a larger freezer and a bigger boat, the Sea-Doo Switch.
  • The teen has implemented some creative strategies along the way in response to one of the biggest lessons he's learned so far: “ Growth isn’t more customers,” he says.
Key Takeaways The teen couldnt sell his ice cream on the pier, so he took Troupes Treats onto the water.

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