News Summary

• In this episode of Adspeak by ADWEEK, Jenny Rooney sits down with Josh Dean.
• Dean is founder of brand consultancy Dean and Daughters and former global VP of Johnnie Walker at Diageo.
• The conversation explores culture-first marketing, selective brand partnerships, and how legacy brands can balance heritage with innovation to drive long-term growth and consumer connection.
• Join the industry’s top marketers at Brandweek for the ideas, insights, and connections shaping what's next.
• Get your ticket.