Massive Piccadilly Circusstyle advertising screens are planned for another major central London landmark (as well as a new rooftop restaurant)

Image for article Massive Piccadilly Circusstyle advertising screens are planned for another major central London landmark (as well as a new rooftop restaurant)
News Source : Time Out

News Summary

  • Plans have been drawn up for a 10-storey entertainment complex in Leicester Square.
  • Four of those storeys would be covered by LED screens on rotating panels.
  • Developer Soho Estates has promised that the content, brightness and operating hours of the screens would be ‘carefully controlled’ A full application for the complex is expected to be submitted to Westminster Council this summer.
  • However, securing approval for the screens may prove tricky.
  • Last month the council sub-committee refused plans to install five screens showing static ad images at 39 Charing Cross Road.
Piccadilly Square and Leicester Square are two of the most overstimulating parts of London.On any given day, youve got crowds gathered around dance crews, music blaring fromnearby pedicabs, the sm [+2711 chars]

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