Budget Season 2026 Why guest data is your most valuable planning tool
News Source : Hospitality Net
News Summary
- Budgeting in a guest-centric world means moving from reactive fixes to proactive insights.
- Reviewing your guest’s reviews, surveys, and sentiment analytics provide a detailed map of guest priorities.
- Before allocating capital to high-profile projects, validate that those investments are aligned with guest needs.
- Use sentiment analysis and reputation scores to evaluate whether investments are shifting guest perception, and then adjust future spend accordingly.
- Shiji is a global technology company dedicated to providing innovative solutions for the hospitality industry.
As budgeting season rolls around, its easy for hoteliers to fall back on familiar habits looking at last years numbers, trusting gut instincts, or relying on the usual KPIs. But in todays fastchang [+7512 chars]
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