News Summary

• Traditionally, movie stardom was measured by an actor’s ability to perform at the box office.
• But in the current entertainment landscape, celebrity alone does little to guarantee success.
• A growing number of actors have migrated to streaming platforms where they’re still able to use their instantly recognizable faces to draw in those scrolling by the movie or show's tile on a given platform.
• Forbes estimates he earns A-list money, $20 to 25 million per project.
• By comparison, Forbes estimates that the biggest box office stars, including Leonardo DiCaprio, Brad Pitt or Denzel Washington, can command $30 million up to even $40 million for a rare streaming project.