Former Microsoft exec slams Xbox leads social network envy, says gamings biggest rival isnt TikTok its time

Image for article Former Microsoft exec slams Xbox leads social network envy, says gamings biggest rival isnt TikTok  its time
News Source : GamesRadar+

News Summary

  • "Gaming doesn’t compete with short-form video.
  • It competes with ‘time’.
  • It’s different.
  • Video games are multi-hour, premium experiences.
  • They are so good you forget the sense of time, you escape reality" "The average core gamer spends 3+ hours in the games they love on a daily basis.
  • Some 5+ hours" "I think it does with movies and TV series – but not social networks.
  • It's just way different – the audience doesn't totally overlap, etc."
Mike Ybarra, former president of Blizzard Entertainment and Xbox corporate vice president at Microsoft, says that the video game industry isnt in competition with shortform video like Instagram Ree [+3555 chars]

Must read Articles