Best practices for answer engine optimization (AEO) marketing teams cant ignore

News Source : Hubspot.com

News Summary

answer engine optimization (AEO) is the process of making your content easy for AI-powered systems to find, understand, and cite.
Unlike traditional SEO, AEO focuses on direct answers, structured data, and authority signals that help your brand appear in zero-click results and AI summaries.
To get started, map user questions, structure content for quick answers, add the right schema markup for AEO, and track your visibility with tools like HubSpot's AI Search Grader.

A few months back, I was having a bit of a professional identity crisis. And its all thanks to answer engine optimization (AEO) and AEO best practices. Before 2024, I spent the better part of a dec [+39128 chars]

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