Zendayas Dune Premiere Robot Suit Generates $13.3 Million in Media Exposure for Mugler WWD

Image for article Zendayas Dune Premiere Robot Suit Generates $13.3 Million in Media Exposure for Mugler WWD
News Source : WWD

News Summary

  • Zendaya’s Mugler robot suit was a hit for the brand, according to a report
  • Mugler garnered a total of $13
  • 3 million in Media Impact Value
  • The jumpsuit was inspired by the sci-fi film “Metropolis” and took six months to construct
Zendayas Mugler robot suit was a hit for the brand, according to a report released by Launchmetrics on Monday. At the London premiere of Dune Part Two earlier this month, the actress wore an arch [+1190 chars]

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