From Barbie logos to medieval manuscripts step inside Teddy Blanks film title design process

Image for article From Barbie logos to medieval manuscripts step inside Teddy Blanks film title design process
News Source : Itsnicethat.com

News Summary

  • Teddy Blanks is the co-founder of Brooklyn-based graphic design studio Chips.
  • He is behind the title sequences for Barbie, Weapons and Robert Eggers’ upcoming Werwulf.
  • For Barbie, he cut up Mattel’s high-res packaging scans by hand and animated the elements; a VFX company, PowerHouse VFX, shot 360-degree photography of the actual dolls and sent him the animated doll elements to layer on top.
  • For Weapons, he had to revive a logotype that Mattel discontinued more than 30 years ago.
But film titles can still present an opportunity for a filmmaker who cares about them to help set the mood, create a memorable moment or inject a dash of humour through clever design gymnastics.

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