Media Buying Briefing How Instrument won Crocs business in a day

News Source : Digiday

News Summary

Instrument is one of the leading agencies in Stagwell’s Code and Theory Network.
Instrument built a new homepage template for the upcoming holiday season.
Crocs’ vp of creative: “We weren’t looking for an agency to simply make things look better.
We were looking for a partner who understood that every touchpoint in e-commerce is part of the brand story” The agency is currently working on an entire website re-design to improve consumers’ shopping journey.

This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 a.m. ET.

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