News Summary

• There are two major misconceptions about AI, PwC's senior partner and US CEO Paul Griggs said.
• The first is that AI isn't fundamentally a technology transformation.
• The second misconception is believing AI alone can fix a broken business.
• Instead, companies need to rebuild their processes and should view AI as an "end-to-end" transformation, he said."The harder question that we have to ask ourselves is: Where is the growth opportunity and potential in my business, and am I willing to deploy that AI dividend into those growth opportunities?"