Marketing Hiring Down 36% At Big Tech, Data Shows via @sejournal, @MattGSouthern

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News Source : Search Engine Journal

News Summary

  • Recent data shows that marketing hiring at 12 major tech companies has dropped more than engineering hiring.
  • Marketing roles have decreased by 36%, while engineering roles have only declined by 11%.
  • The data is from SignalFire’s State of Talent Report.
  • It compares big tech companies like Alphabet and Microsoft with a selection of early-stage startups.
  • The gap is also evident in attrition rates.
  • Support roles are experiencing higher departure rates despite a decrease in their hiring.
  • This serves as another reference point in a year already filled with many, albeit a narrow one.
Recent data shows that marketing hiring at 12 major tech companies has dropped more than engineering hiring.

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