You probably wouldnt notice if an AI chatbot slipped ads into its responses

News Source : Geeksaresexy.net

News Summary

Brian Jay Tang, Kang G. Shin: AI chatbots could easily be used for covert advertising to manipulate human users.
Tang, Shin: We found that chatbots trained to embed personalized product ads in replies to queries influenced people’s choices about products.
Most participants didn’t recognize that they were being manipulated, they say.
Tang and Shin: People are increasingly treating chatbots as companions and therapists, with some users even developing deep relationships with AI.
They say companies are motivated to thoroughly profile users so ads become more effective and profitable.

Are you sure you could tell if an AI chatbot were trying to sell you something?AP Photo/Michael DwyerBrian Jay Tang, University of Michigan and Kang G. Shin, University of MichiganHundreds of mil [+6893 chars]

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