News Summary

• 2028 Los Angeles Olympic and Paralympic Games unveil floral-themed design system.
• At the center of the design is the "Superbloom," a reference to the bursts of wildflowers that can blanket parts of Southern California after periods of rain.
• The core graphic is built around 13 individual blooms, which organizers said represent different elements of Los Angeles.
• Los Angeles will host the Olympics for a third time in 2028, after staging the Games in 1932 and 1984.
• It will also host the Paralympics for the first time.