TikTok Launches Podcast Network with iHeartMedia

Image for article TikTok Launches Podcast Network with iHeartMedia
News Source : Adweek

News Summary

  • TikTok and iHeartMedia have teamed up to create the new TikTok Podcast Network.
  • The portfolio will house up to 25 podcasts hosted by TikTok creators.
  • The shows will be distributed by iHeartPodcasts and will air across all major audio platforms.
  • The two companies are opening co-branded podcast studios in Los Angeles, New York, and Atlanta.
  • The partnership will also extend into traditional broadcast radio with the rollout of TikTok Radio, a new iHeartRadio station that aims to recreate the feeling of scrolling the TikTok app, but in audio form.
TikTok and iHeartMedia have teamed up to create the new TikTok Podcast Network, a portfolio that will house up to 25 podcasts hosted by TikTok creators. The shows will be distributed by iHeartPodcast [+2938 chars]

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