Israeli intelligence vets raise $20M to track developer buying signals | TechCrunch

Image for article Israeli intelligence vets raise $20M to track developer buying signals | TechCrunch
News Source : TechCrunch

News Summary

  • Israeli startup Onfire is coming out of stealth with $20 million in funding.
  • This includes a fresh $14 million Series A co-led by Israeli VC firms Grove Ventures and TLV Partners.
  • The company monitors public forums to learn what tools devs are discussing.
  • It then uses AI to identify which companies those commenters work with and who the decision makers there are.
  • The platform also layers in data on budget cycles, and puts it all together to help B2B sales teams time and contextualize their outreach.
Developers hate (bad) marketing, but they still need a way to find useful tools and services. Thats why youll find a preponderance of developers on forums and sites like Hacker News, Reddit and Sta [+4636 chars]

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