News Summary

• Fitness band maker Whoop formally opened Whoop Advanced Labs for business on Tuesday.
• Some 350,000 people were on the waitlist after the service was previewed in May.Advanced Labs costs $199 for one annual test, $349 for two, or $599 for four per year.
• The Whoop device itself is also a membership ranging from $200 to $350 annually, depending on the wearable strap’s features.Whoop joins a growing number of startups offering wellness through lower-cost, out-of-pocket blood screenings on a subscription basis.