News Summary

• Seller Assistant can now not only monitor account health and inventory, but also help develop strategies and take action when authorized.
• It can automatically ensure that all of a seller’s products meet compliance requirements in every country they’re selling in.
• On Tuesday, Google released a new payments protocol for agentic transactions, although Amazon was not named as a partner.
• The announcement marks the latest AI tools that Amazon has rolled out for third-party sellers on its platform.
• Other tools include a video generator for ads and a generative AI tool that helps merchants improve their product listings.