News Summary

• Mulliner customers can sit with a designer, more than once if necessary, and create their personalized model.
• Lamborghini Ad Personam, McLaren Special Operations, Q by Aston Martin and Atelier Ferrari are all personalization and craftsmanship programs designed in the same vein as Bentley Mulliner.
• "There will always be a need for good craftsmanship, and that's part of a luxury product," says Dr. Frank-Steffen Walliser, chairman and CEO at Bentley Motors.