The Boom Of WineBased RTDs Inside BeatBoxs Winning Strategy
News Source : Forbes
News Summary
- The Ready-to-Drink (RTD) category has exploded, as consumers reach for an alcohol beverage that is convenient, pre-mixed, and tastes fruity.
- At the end of 2024, the U.S. RTD category was estimated at $903 million, and is posed to hit $1.03 billion in 2025.
- According to Kaleigh Theriault, Beverage Alcohol Thought Leader with NielsenIQ, wine based RTDs/cocktails achieved a 29.3% dollar growth rate in 2024.
BeatBox Makes a WineBased RTD That is Selling Very Well in the U.S. MarketBeatBoxIn the last few years the ReadytoDrink (RTD) category has exploded, as consumers reach for an alcohol beverage [+6254 chars]
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