How Delta Harnessed the Sphere to Reveal the Future of Air Travel
News Source : Adweek
News Summary
- Delta used a full-sensory experience at the Las Vegas Sphere to demonstrate how it’s shaping the future of travel
- CEO Ed Bastian stepped onto the massive stage in front of an audience of thousands, surrounded by planes
- Delta also announced a new cloud-based in-flight entertainment system for 2026
Delta didnt waste its coveted keynote slot at the Consumer Electronics Show this year with a simple speech on a static stage.The airline had skyhigh ambitions to mark its centennial, and used a fu [+4234 chars]