The Year in Weather The Weather Channel and Fox Weather Enjoyed Significant Viewership Spikes
News Source : Adweek
News Summary
- Hurricane Milton was the network’s most-watched weather event of 2024, with October posting its best monthly, weekly, and daily performance
- The Weather Channel ranked among the Top 5 cable networks in the advertiser-coveted Adults 25-54 demo between Oct
- 7-10
- It outperformed the combined viewership of Fox News and CNN on that day
2024 had its fair share of weather events that received top billing over newsier topics like politics, the economy, business, sports, and entertainment.Hurricanes dominated the news cycle, with thr [+4667 chars]