Googles monopoly drama should have Apple, Meta, and Amazon nervous
News Source : Business Insider
News Summary
- The company did not immediately respond to a request for additional comment from Business Insider.The developments are a signal to other Big Tech companies that they should be worried.It's not the first time Big Tech has lost an antitrust suit and faced a split.
- But she said the tech giants might be more cautious about making large acquisitions that could draw attention to them.Ives also argued that while business models are unlikely to dramatically change, the decision may push Apple to settle its lawsuit before it goes to court.
- Microsoft was found in the 1990s to be a monopoly, and while the initial remedy was to break up the company, the tech giant ended up settling.The Google development is the biggest Big Tech antitrust ruling since then.
- In a note to investors, Ives predicted that a settlement would be reached in the next 12 to 18 months.It's clear that Mehta's decision in the Alphabet cases has pierced perceptions that Big Tech companies — with their high-powered lawyers and massive resources — are invincible in the courts.
- But she described the Google lawsuit as "by far the biggest" antitrust case and said it could serve as a bellwether for other companies.
- "The underlying takeaway is that no company, no matter how big they are, is above the law," Khajuria said.Max Willens, an analyst at eMarketer, isn't convinced that the ruling should make other tech giants concerned.
Big Tech giants such as Apple and Meta are likely sitting up straight and closely following Googles monopoly drama.Tyler Le/BIThe court ruling finding Google illegally monopolized search h [+8402 chars]