Snap says Apple's privacy changes hurt its ad business more than it expected | Engadget

Facebook, which has been publicly slamming the changes for more than a year, saying the changes will have an outsize impact on developers and small businesses. The company once again beat expectations on user growth, adding 13 million new daily active users for the second quarter in a row. But Facebook has also warned investors that the changes are likely to hurt its own ad revenue in 2021. But despite that being a new milestone for Snap, it was $3 million shy of what the company had previously estimated. Though Apple previewed the changes more than a year ago, the update wasnt released until April. The social network is reporting its third-quarter earnings Monday, when it will share just how significantly it's been affected. Please enter a valid email address
Snap is finally seeing the effects of Apples iOS 14 privacy changes on its ad business and the changes have had a bigger impact than it expected. The company reported revenue of just over $1 billion… [+2054 chars]