Booking.com says it built AI tools it wishes it had bought off the shelf

Image for article Booking.com says it built AI tools it wishes it had bought off the shelf
News Source : The Next Web

News Summary

  • Booking.com built AI orchestrations and other tools it now wishes it had never built.
  • “AI isn’t going to take your job.
  • Somebody who embraces it and learns faster than you might.
  • A company that uses it more smartly than you do might,” chief business officer James Waters said.
  • Diageo’s most scaled tool is a suite it calls the virtual content studio, used in every country for every brand, chief digital officer Susan Jones said.
AI isnt going to take your job. Somebody who embraces it and learns faster than you might. AI is not going to take away your customers. A company that uses it more smartly than you do might, Booking.

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