News Summary

• Reddit is taking new steps to combat spam and keep human conversations at the center of its platform.
• It'll prevent suspected spam from appearing in the main home feed while it's under review.
• The spam problem is a particular threat to Reddit, which considers its human-moderated communities to be its greatest advantage over other social platforms.
• Agency execs who spoke with CMO Insider said brands that use Reddit as intended — by listening to their consumers and being useful to them — won't be affected by the spam crackdown.