Influencers are infiltrating this years US Open. Its not stopping tennis lovers.

Image for article Influencers are infiltrating this years US Open. Its not stopping tennis lovers.
News Source : Business Insider

News Summary

  • The US Open has morphed from a simple tennis tournament into a two-week experience in one of the best boroughs in New York.
  • Influencers, some of whom are being paid six figures to recap the tournament, have turned it into a high-stakes, high-payout event.
  • On Monday, a few were spotted inside a suite, ring lights in hand, creating content.
  • It disrupted the match between Naomi Osaka and Anastasia Zakharova so much that by Wednesday, a sign had been posted on the grounds telling onlookers, "Please refrain from the use of flash photography or other lighting"
Garrett Ellwood/USTA via Getty Images This post originally appeared in the BI Today newsletter.You can sign up for Business Insiders daily newsletter here.

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