News Summary

• Large software companies routinely build internal tools that prove valuable, then let them decay when priorities shift.
• Robert Brownstein proposes ‘independent project franchising’ Let engineers closest to a validated internal tool spin it out as an autonomous venture, with the parent company as first customer and licensing partner.
• PwC data shows 42% of CEOs fear they are not transforming fast enough; Deloitte warns lean AI-native competitors are lowering the cost floor for software.
• The industry does not lack ambition.
• It lacks durable structures for carrying promising work through a change in priorities.