OpenAI Is Taking Its Ad Business to 31 New European Markets
News Source : Adweek
News Summary
- ChatGPT maker OpenAI said Wednesday it will expand its ads pilot to 31 markets across Europe.
- The pilot was previously only available in the u.s., Canada, Australia, New Zealand, Japan, South Korea, Brazil, and Mexico.
- The expansion lands as OpenAI’s ad revenue has grown more than 25% since the start of August, Colin Fleming, the longtime ServiceNow ads exec, said during a briefing call.
- The media company, now known as Paradium.AI, is pivoting toward a contributor model, amplified by AI, in response to declining traffic and revenues.
ChatGPT maker OpenAI said Wednesday (Aug.
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