News Summary

• This year's 25-person class made insurance funny, fruit feel premium, and a green language-learning owl impossible to ignore.
• It features marketers who harnessed AI to personalize soda ads, reshape search strategies, and shrink campaign production times.
• The list features some execs who don't have CMO job titles, but are the most senior marketers at their organizations.
• It was drawn from our reporting and more than 100 nominations from industry insiders..
• Scroll down to reveal Business Insider's most innovative CMOs of 2026, listed in alphabetical order by last name.