The Shift from Data Strategy to Activation Strategy
News Source : Cloudtweaks.com
News Summary
- summarize in 5 sentences: "I am a man" "What do I do with my life?"
- "I'm a man."
- "I live in a house" "I have a dog" "It's a dog.
- What do you do with a dog?"
- "It has a bed, a bed and a room" "A dog, a dog, and a house."
- "What else do you have?"
- "A house, a house and a dog."
- "A car, a car"
Most organizations today are not suffering from a lack of data. They are suffering from a lack of activation. Customer data is collected, stored, governed, enriched and reported on at scale. Dashboar [+7564 chars]
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