The Uncomfortable Truths of Marketing With Mini MBAs Mark Ritson

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News Source : Adweek

News Summary

  • Mark Ritson is a world-renowned marketing professor and founder of MiniMBA.
  • He shares his controversial views on brand purpose, the importance of running great ads for years, and why American marketing has lost its edge.
  • Discover Mark’s partnership with ADWEEK and be sure to sign up for the MiniMba courses, which commence Sept. 8, 2025 but are available to book now via minimba.com.
  • Courses are priced per individual; corporate rates may be discounted for multi-seat packages.
Welcome to the latest episode of the Marketing Vanguard podcast, recorded at Cannes Lions. Today, host Jenny Rooney speaks with Mark Ritson, worldrenowned marketing professor and founder of Mini MBA [+2665 chars]

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