News Summary

• X, the company that defined text-first social networking, faces renewed competition.
• Year-over-year, the Elon Musk-owned social network has seen its daily active user base decline by roughly 10% as of the second quarter of 2025.
• On mobile devices, there’s already some indication that Threads is catching up.
• On X, user engagement and loyalty remain strong, despite the increased competition from Meta as well as open source social networking movements like Bluesky and Mastodon.