How a 90s Brand Catering to Skateboard Kids Became a MultibillionDollar Business
News Source : Time
News Summary
- Empire Skate, the latest ESPN 30 for 30 documentary, airs on the network on June 30
- It traces the global influence of the gritty New York City skateboarding scene that emerged in the early- to-mid-‘90s
- The budding skate scene needed a shop to serve the community, so James Jebbia founded Supreme in 1994
Through videocam footage shot more than three decades ago, Empire Skate, the latest ESPN 30 for 30 documentary, which airs on the network on June 30, captures a moment in time a collection of New Yo [+8542 chars]
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