Alta raises $11M to bring Clueless fashion tech to life with allstar investors TechCrunch

Alta raises $11M to bring Clueless fashion tech to life with allstar investors | TechCrunch

News Source : TechCrunch

News Summary

Alta is an AI stylist and personal shopper that makes outfit recommendations and lets users try on those looks with their personalized virtual avatar
Users upload their closet by either taking photos, forwarding purchase receipts, or searching what is already in the Alta database
The product is backed by some heavy names, including Michelle Obama’s stylist Meredith Koop

Throughout her years working in technology, Jenny Wang, 28, always found herself stumbling back to one idea a personal styling agent to help users decide what to wear and buy based on their budget, l [+3771 chars]

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