Why Executives Are Preparing All Wrong For HighStakes Communication

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News Source : Forbes

News Summary

  • Executives are over-preparing, but focusing on the wrong things
  • Poor communication costs companies as much as $12,506 per employee each year
  • In high-stakes moments, trust and buy-in are earned not through more information, but through meaningful, clear and intentional delivery
Lynn Smith, CEO, Lynn Smith Media & Communications. Advisor/Coach, Speaker, and Former News Anchor for TODAY, NBC, CNN Headline News.gettyExecutive presence is the critical difference between [+4787 chars]

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