Ascend Collection Surpasses 400 Openings Globally and Debuts New Logo, Ushering in the Brands Next Era of Growth

Image for article Ascend Collection Surpasses 400 Openings Globally and Debuts New Logo, Ushering in the Brands Next Era of Growth
News Source : Hospitality Net

News Summary

  • The Ascend Collection has 423 hotels open worldwide and is continuing its strategic expansion into high-demand leisure and urban markets
  • In 2024, the brand experienced an increase of more than 40% in total room numbers globally compared to 2023
  • The brand last year also entered new markets including Washington, D
  • C
  • ; Park City, Utah; Vancouver; Mexico City ; Queensland, Australia
Choice Hotels International, Inc. (NYSE CHH), one of the largest lodging franchisors in the world, is celebrating a major achievement for the Ascend Collection brand with more than 400 independent r [+8024 chars]

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