Perplexity CEO says its browser will track everything users do online to sell hyper personalized ads | TechCrunch

Image for article Perplexity CEO says its browser will track everything users do online to sell hyper personalized ads | TechCrunch
News Source : TechCrunch

News Summary

  • AI company Perplexity is building its own browser
  • CEO Aravind Srinivas said the company wants to collect data on everything users do outside of its own app
  • This so it can sell premium ads
  • The browser, named Comet, suffered setbacks but is on track to be launched in May
Perplexity doesnt just want to compete with Google, it apparently wants to be Google.CEO Aravind Srinivas said this week on the TBPN podcast that one reason Perplexity is building its own browser [+2757 chars]

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