Googles SEO Starter Guide Updates Branding In, Keywords Out Search Engine Journal
News Source : Search Engine Journal
News Summary
- Their view was that establishing a memorable brand should take precedence over trying to optimize domain names for search engines.This advice reflects a trend toward brand-centric domain name selection in SEO strategies.The team deliberated whether to discuss meta tags like meta keywords in the revised SEO Starter Guide..
- However, they believe it’s due for an overhaul to streamline outdated advice and better serve its core beginner audience.These are some of the most notable changes discussed during the podcast.The team discussed the role of HTML structure in search engine rankings..
- They explained that proper use of HTML elements such as titles can be helpful for rankings but doesn’t impact them as much as some think.“Using headings and a good title element and having paragraphs, yeah, sure..
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In a recent episode of Search Off the Record, Googles Search Relations team provided information about upcoming changes to Googles SEO Starter Guide.The team, composed of John Mueller, Lizzie H [+2658 chars]